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Advanced Bookkeeping - Unit Resource & Revision Guide


Writing for the Web

£20

CPD certified course

The Internet is full of fascinating places to find information, check out your favorite companies and stores, look for deals, read the news, and much more. However, people don’t read information on the web in the same way that they read a printed newspaper, magazine, or a book. As writers, we have to be very aware of how people approach a web page so that we can create interesting and engaging content. This one-day course is for people who write for readers on the web.

 

This one-day workshop will help you teach participants how to:

o   Apply engaging techniques that draw readers to web pages

o   Plan what to write to reflect their web hierarchy

o   Create engaging content, including catchy headlines

o   Enhance their writing with other forms of media

Make their writing accessible to a variety of readers 


Payment Options

The below table summarises the payment options available for this course, just pick which option suits you best.

Payment MethodDepositInstalmentsTotal Price
Online - Pay in full£20N/A£20Enrol
Blended - Pay in full
£350
£350Enrol

Details
Qualification gained:Global Studies
Place of study:Learn from home or Blended 
Type of course:Online distance learning course with assessment or at our Center
When can I start:This course is available to start immediately
Course Duration:3-5 Days.

Demo:

Course Flyer

Online Ebook

Video

Video

Video

Course Content

Course Overview

You will spend the first part of the day getting to know participants and discussing what will take place during the workshop. Students will also have an opportunity to identify their personal learning objectives.

 

Getting to Know the Web

To start the course, participants will learn how web writing is different from other writing. They will also learn how HTML works and the importance of working with their web designer. Finally, they will learn eight influence factors that they can use to engage readers.

 

Tips on Creating a Site Hierarchy

In this session, participants will look at how site design and navigation features (including menus, links, and buttons) can help engage readers.

 

Creating Your Content

Next, participants will get some tips on writing eye-catching headlines and good content. They will also learn about setting writing goals.

 

Testing the Waters

This session will give participants some hands-on practice with a key aspect of web writing: conciseness.

 

Deciding What’s Fit to Print

Participants will learn how to measure usability and other tools that can help them decide what to write about.

 

Adding Audio and Video to Your Content

There’s a great debate out there about whether or not audio and video belongs on every site. Participants will consider this topic during this session.

 

Getting Your Content Noticed

To begin this session, participants will learn some tips for making their content accessible to all readers. Then, participants will learn about search engine optimization, alternative search, and keyword optimization.

 

Workshop Wrap-Up

At the end of the course, students will have an opportunity to ask questions and fill out an action plan.

Learning Method

Course Flyer

Online

Video

Course Flyer

ebook

Video

Course Flyer

Online Assessment

Video

FAQs

Prerequisites
No special prerequisites

Training Location for blended course
Our training sessions are offered at different locations in Turkey, Qatar, UK and the USA. For more detailed information on our training locations, please Contact us info@gstudies.org

When will I receive my certificate?
Certificates are issued at the end the course, either as a hard copy or via email.

What’s Included?
  • InstructorGuide
  • Online  Assessment
  • Quick Reference Guide
  • Self Study Guide
  • Student Manual

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